Among mortgage loan originators who are considered to be among the best in the country, earning the borrower’s trust is a common theme.

Craig Kessler is among the originators considered to be among the nation’s 10-best. He works for Freedmont Mortgage, a division of Allied Mortgage Group.

He says that he tells customers factual information, not what they want to hear just to make a sale. This sometimes ends up with him losing the loan.

Source: Mortgage Daily